We’ve kept our ingredients natural and minimal. The leading brand of organic flavored milks (packaged in kid-size cartons) does not contain the tiniest hint of real fruit. The first ingredient in Wawa-Wee syrups always comes from organic fruit.
Why organic? Strawberries, blueberries and peaches are all on the Environmental Working Group’s (EWG) list of produce that contains the most pesticide residue. That’s why we took extra care to use only certified organic fruit in our syrups.
Wawa-Wee contains no high fructose corn syrup, which is the most commonly used sweetener in processed pancake/milk/dessert syrups because it is so much cheaper to produce than sugar. Many people will try to tell you that there is no health difference between consuming high fructose corn syrup versus sugar, but that is simply not true. Researchers at Princeton University published a study showing that high fructose corn syrup causes significantly more weight gain than table sugar.
I refuse to sell anything that I wouldn't feel comfortable feeding my own family. When you’re going to indulge your sweet tooth, better to do it right – with pure, premium, non-gmo and organic ingredients.